Gymshark’s first physical retail presence in retail photography in New York City was a pop-up store in SoHo — a significant moment for a brand built on digital-first reputation. TDM.Space was commissioned to capture the full pop-up experience, documenting the store design, product environment and launch energy.
More from TDM.Space: see our work as retail photographer in New York and retail videographer in New York , or get in touch about an NYC brief.
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